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Main idea: This topic surveys a variety of consumer search models. The two principles play an important role in generalizing some of the findings. These models are cornerstones for modeling price competition.
*[[Baye Morgan Scholten 2006 - Information Search and Price Dispersion | Baye, Michael R., John Morgan, and Patrick Scholten (2006), "Information, Search, and Price Dispersion," ]] Handbook of Economics and Information Systems (T. Hendershott, ed.), Elsevier Press, Amsterdam. [http://faculty.haas.berkeley.edu/rjmorgan/Information%20Search%20and%20Price%20Dispersion.pdf link]
*Baye, Michael R., John Morgan, and Patrick Scholten (2004), "Price Dispersion in the Large and in the Small: Evidence from an Internet Price Comparison Site", Journal of Industrial Economics, December, 52(4): 463-96. [http://faculty.haas.berkeley.edu/rjmorgan/Small&Large.pdf link]
