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Use @handles and #hashtags!
=Guidelines for Articles=
-Submit links to articles the #twitter channel on Slack (ask if you haven't been added). Try to send a couple a week.
-Make sure the articles are related to entrepreneurship and innovation in some way. If not, make sure the content is #relatable to something McNair is working on or something our research proves/disproves.
-Trustworthy sources, although reputable blogs are OK
=Guidelines for Tweeting=
-Start with one tweet/article per day, but build stock to do 2x a day
-Aim to post on weekends too
-Shorten all links in tweet
-Make sure picture appears in tweet
-Tag anyone related to article -- author/subject/otherwise
-Talk about the work of Baker Institute fellows (eg Russell Green) and tag them in tweets
